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The Digital Grind

We’re not here to trigger PTSD about your to-do list—The Digital Grind is all about helping your business percolate and flow effortlessly. We bring the news & updates right to your fingertips. So grab your favorite caffeinated beverage and let us guide you through Salesforce, automation, and CRM innovations, with insights, solutions, and just the right touch of snark, sass, and humor. Start with a strong foundation of data and workflows, add a perfectly pulled shot of CRM Firm innovation and automation, and voila! You’ve got a warm, satisfying cup of business savvy, ready to tackle whatever the day throws your way.

When the Horseman Calls, Will You Be Ready for Headless 360?

When the Horseman Calls, Will You Be Ready for Headless 360?

'Twas a dark and stormy sprint cycle in the hollow of legacy CRM, where poor Ichabod Crane, a mild-mannered Salesforce admin, spent his days clicking, tabbing, navigating, and logging in.…
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So, You Wanted to Upgrade to Marketing Cloud Next? Cute.

So, You Wanted to Upgrade to Marketing Cloud Next? Cute.

At the Unfortunate Center If your organization connected Data Cloud to Marketing Cloud Engagement before Salesforce rolled out its shiny new "unified" data model, congratulations: you're on legacy architecture. How…
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